Digital Marketing Executive

Career Opportunity

Designation Location Department Date
Digital Marketing Executive Fairfax, VA – USA PR & Marketing June 1, 2020

h4>Job Description

  • Making daily uploads for company products and uploading on all social media.
  • Meeting clients or account managers to discuss the business objectives and requirements of the job.
  • Estimating the time required to complete the work and providing quotes for clients.
  • Developing design briefs that suit the client’s purpose.
  • Scheduling project implementation and defining budget constraints.
  • Thinking creatively and developing new design concepts and strategy.
  • Prepares work to be accomplished by gathering information and materials.
  • Plans concept by studying information and materials.
  • Obtains approval of concept by submitting rough layout for approval.
  • Maintains technical knowledge by attending design workshops; reviewing professional publications; participating in professional societies.
  • Contributes to team effort by accomplishing related results as needed.
  • Meets work standards by following production, productivity, quality, and customer-service standards; resolving operational problems; identifying work process improvements.
  • Develops basic presentation approaches by reviewing materials and information presented.
  • Making and maintaining the company profiles and presentations up to date.
  • Revises marketing plan by analyzing campaign results; identifying expansion opportunities.
  • Monitors marketing mix and results by coordinating tracking actions with sales and marketing representatives.
  • Improves marketing quality results by studying, evaluating, and re-designing creative processes; implementing changes.
  • Helps clients by answering questions and responding to requests.
  • Tracking conversion rates and making improvements to the website.
  • Developing and managing digital marketing campaigns.
  • Utilizing a range of techniques including paid search, SEO and PPC.
  • Overseeing the social media strategy for the company.
  • Planning Web, SEO/SEM, email, social media and display advertising campaigns.
  • Design, build and maintain our social media presence.
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
  • Brainstorm new and creative growth strategies.
  • Plan, execute, and measure experiments and conversion tests.
  • Collaborate with internal teams to create landing pages and optimize user experience.
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Instrument conversion points and optimize user funnels.
  • Studying company profile and operations to understand its marketing needs.
  • Conducting marketing research to identify industry trends and commercial opportunities.
  • Developing and implementing a marketing strategy according to objectives and budget.
  • Advise on branding, positioning, communications and other marketing issues.

SKILLS AND QUALITIES REQUIRED

  • SEO, SEM, SMM, SMO, PPC expertise.
  • Maintain strict discipline and professional working environment.
  • Flexibility with the Time frame and willingness to perform.
  • Energy, enthusiasm and the ability to work under pressure to meet deadlines and demanding targets.
  • Strong presentation and negotiation skills.
  • High level of analytical and organisational skills, and excellent attention to detail.
  • Real understanding of print and web advertising opportunities.
  • Excellent communication and interpersonal skills.
  • Creativity, initiative combined with commercial awareness.
  • Strong presentation and negotiation skills
  • Delivery and implementation focus
  • Excellent project management skills
  • Confidence and a persuasive manner
  • Tight organizational and time management skills
  • Highly numerate and metrics focused
  • Extra efficient boss management skills
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