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Brand Management

Beyond the traditional boundaries of branding & communication we believe in the synergy of art, design & marketing.

Brands are visual personalities. They think, speak and have names the same way people do, and that’s how we treat them, Like real people. We interact with them on an emotional and intellectual level. We feed them brand strategies. We define their brand value by the difference they will make in the world. We dress them up so they go out and set new trends. Our brands are an evolution of our thought process that guides us from the moment we begin sketching – up until we reach the point of execution.

In marketing, Brand Management is the analysis and planning on how that brand is perceived in the market. Developing a good relationship with the target market is essential for brand management.

Brand management is a communication function in marketing that includes analysis and planning on how that brand is positioned in the market, which target public the brand is targeted at, and maintaining a desired reputation of the brand.

The process of creating a relationship or a connection between a company's product and emotional perception of the customer for the purpose of generating segregation among competition and building loyalty among customers.

Mahandru Associates is equipped enough to create a powerful brand image in the market that effectively attracts your company's target audience.

Brand Consultation

As specialized Brand Consultants, we strive to work meticulously with our client and provide customized services to: Conduct research and analysis across a wide range of...

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Brand Creation & Development

Complete brand Creation is more than just developing a good quality Logo. It’s about creating a solid foundation for your business from the ground up, starting with the Brand...

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Brand Competitive Analysis & Positioning

  It is critical in building a brand identity that it is done within the context of the competitive landscape.  All product and service categories can be placed on an X-Y...

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Brand Strategic Analysis

  By definition, brand strategy is a long-term plan for the development of a successful brand in order to achieve specific goals. A well-defined and executed brand...

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Brand Identity & Designing

  A brand is just like you. It has its own DNA, personality, behavior and story. Following in-depth research, analysis and limitless discovery, we create and enhance brand...

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Brand Activation & Promotion

  Brand Activation is the seamless integration of all available communication means in a creative platform in order to activate consumers. We energize brands...

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Digital Branding (e-Branding)

  It is the Visual Identity of a Brand. Digital branding is no more optional more. Due to the fast usage of internet specially via smart phones, audience are...

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Brand Image Consultation & Management

Brand Image includes the trans media brand strategy and customer-engagement infrastructure. Having a beautiful brand identity on paper is one thing, turning it into an...

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Brand Awareness & Retention

  Brand awareness as being essential for the communications process to occur as it precedes all other steps in the process.  Without brand awareness occurring, no other...

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Brand Reputation Management

  Brand Reputation management is the practice of attempting to shape public perception of a person or organization by influencing online information about that...

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